An Insight a Day

Choosing Colors

When designing something, how do we pick the right colors? One way is to learn color theory and how to choose a color scheme. I don't recommend it simply because it can get pretty overwhelming.

Another option is to use a color palette generator like Coolors or Realtime Colors. Play around with a few color combinations and see what works, and you will likely end up with a few passable designs.

But if you want to get good at choosing colors, perhaps the best way is to learn by example. Try following a few artists or designers you admire and see how they choose their colors. Given enough time, you'll eventually develop an eye for color. After that, learn color theory to better describe the colors with words.